GeekWire’s Elevator Pitch pits entrepreneurs against one another as they present their startups on the ride to the top of Seattle’s iconic Smith Tower.


Elevator Pitch finale: Watch 4 entrepreneurs compete live on the GeekWire Summit stage

The season three finale of GeekWire’s Elevator Pitch featured four CEOs who rose to the top of our startup competition and landed on the GeekWire Summit stage last week. Read more.

Sustainability startups face off in the final episode of GeekWire’s Elevator Pitch

Today’s episode selects the fourth startup CEO — this time in the sustainability category — who will move on to complete in the finals, live on-stage on Oct. 6 at the 2022 GeekWire Summit. Read more.

Watch 3 consumer startup CEOs face off on a new episode of GeekWire’s Elevator Pitch

GeekWire’s Elevator Pitch startup competition is back with a new episode that features three startup CEOs pitching their consumer-focused startups. Read more.

Who has the winning formula? Watch 3 fintech startup CEOs compete in GeekWire’s Elevator Pitch

This week’s installment of our startup pitch competition focuses on the fast-growing financial technology market, featuring three companies looking to make their mark in this highly competitive sector. Read more.

GeekWire Elevator Pitch is back with a new season! Ep. 1: Future Workplace startups face off atop Seattle’s historic Smith Tower

After a three year, pandemic-induced hiatus, the third season of GeekWire’s Elevator Pitch returns to elevators and the Observatory room on the top floor of Seattle’s historic Smith Tower. Read more.

Click to watch Elevator Pitch Seasons 1 & 2

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Purpose-driven Leadership for the Innovation Economy

At WestRiver Group we are a collection of builders, operators, investors and risk takers. We invest in amazing teams who like to think outside the box and challenge the status quo. If that’s you, then we want to hear from you.

Learn more.


  • Kirby Winfield, Founding Partner at Ascend.Vc

    Kirby Winfield, Founding Partner at Ascend.Vc

    The Seattle entrepreneur, with two IPOs and two exits under his belt, counts more than 80 startup investments to his name.

  • Maria Colacurcio, CEO at Syndio

    Maria Colacurcio, CEO at Syndio

    CEO of Syndio, mom of 7 and fitness enthusiast who is committed to embedding Workplace Equity into the fabric of companies around the world.

  • Anthony Bontrager Managing Director WestRiver Group

    Anthony Bontrager Managing Director WestRiver Group

    Long-time entrepreneur, media executive and venture investor, who enjoys working with startups as managing director of WestRiver Group.